Fashion Girl

French fashion designs have been the benchmark for fashion standards in the world for ages. The remarkable French fashion inspires designs across the world and have earned Paris the unique distinction of the “Fashion Capital of the World.”The fashion industry made a beeline to France under the tutelage of such designers as Dior, Balmain, Fath [...]

So you’ve found the cutest new outfit you want to wear to school.

There is a whole psychology behind the way consumers think and marketing phrases that affect their buying decisions. Many universities even offer marketing courses that provide insight into the reasons consumers chose one product over another and why some advertising strategies work and others are just plain ineffective. There is one common thread, however, that [...]